Formed from the remnants of several previously operational entities owned by the Tatts Group, UBET was launched in April 2015 and since that time it's become a major hit with Aussie punters. Seen as a last roll of the dice for the Tatts Group, UBET has since taken over the Tattsbet, Tatts.com, TAB and Tote brands and merged them into a single cross state operation covering Queensland, South Australia, Tasmania and Northern Territory.
This decision has proved to be a wise one as UBET is now thriving thanks to a mixture of impressive market odds and a focus on live streaming via its desktop and mobile platforms. In fact, it's this latter focus that's helped make UBET one of the go-to platforms for professional punters in Australia.
Dynamic, attractive and intuitive: that's the three adjectives we'd use to describe UBET. Because the site launched at the start of 2015, the developers have been able to incorporate as many modern design traits and features as possible. Indeed, unlike retrofitting widgets and upgrading software, a complete relaunch is a chance for the developers to get things right from the start and that's exactly the vibe you get when you click through UBET's virtual doors.
Like all modern platforms, UBET boasts a dynamic interface which moves and rescales as you adjust your browser. Within this structure you'll find a series of headings and menus that appear and disappear as space becomes available. Choosing to utilise this type of design isn't simply a style move by UBET's designers, it's also functional.
Having to cram such a large amount of information into a small space isn't easy, but by arranging links and options into dropdown menus and retractable tabs, it's possible to house thousands of bets in an extremely small area.
Overall, the look and feel of UBET is extremely intuitive. Each link leads naturally on to the next and you'll find yourself moving from left-to-right across the screen as you choose your sport, find the odds and then confirm your bet. Indeed, this movement is one that mimics the natural movement of the eye across a scene which helps to make the interface feel more accessible than many of its rivals.
When it comes to betting options, UBET prides itself on going deeper into major sporting markets than many of its rivals. Although the overall spread of betting options might not be as extensive as some sites, the amount of bets contained within the available options is impressive.
For example, soccer fans can not only bet on domestic games, Premier League matches and international showdowns, but they also have the option to speculate on friendlies and warm-up matches. During the pre-season lull there is a gap in the betting market for many operators, but UBET has moved to fill this with a selection of markets focusing on non-competitive games.
Alongside this desire to bore down into sports like no other operator, UBET offers a live betting service with means you won't "miss a second" of action. Unlike some operators, UBET doesn't force you to ring a dedicated hotline in order to place these bets which means you'll be able to ante-up faster and, therefore, take advantage of the best odds possible.
The most interesting tech innovation housed inside UBET's desktop and mobile (iOS and Android) platforms is the ability to watch live racing coverage courtesy Sky 1 and Sky 2. Thanks to a feature known as "Race Vision", you can keep tabs on all the day's top races without having to switch on the TV.
As if that wasn't enough, UBET also offers in-house radio broadcasts from major racing events as well as a comprehensive results service which recaps all the best action of the day. Basically, if you enjoy horse racing and want to see all the latest action, then UBET is your best bet.
All new customers as UBET are afforded a number of moneymaking tools, including the dedicated Race Guide. Penned by experts and available to all registered users, this guide is better than anything you'll find in your local paper and offers unparalleled insights into the latest form, stats and predictions for all the top races around the world.
Making money in the online sports betting world requires a combination of luck, skill and timing and UBET's platform is perfectly equipped to help you fulfil each of these requirements. The racing guide is the best way for you to improve your betting skills and the interface is designed to ensure you can place bets in the most efficient manner, but what about luck? Although UBET can't ensure you have good luck, it is able to sort you out when fortune isn't on your side.
Thanks to the UBET+ loyalty scheme, all real-money punters can earn points based on the amount they wager. Free to join and stacked with bonuses and rewards, this system basically gives you a varying number of points based on your status. As you accrue more points you improve your status and once you've build up a bank of points you can then exchange them for bonus bets.
For every 2,000 points you earn you can claim back $5 in free bets, but it's important to note that you can only do this if you've verified your identity as a registered user.
Overall, UBET is one of the most forward looking online bookmakers in Australia. Despite being a new addition to the market, the developers have managed to put together a platform that is glitch free, intuitive and highly attractive. This focus on design has been coupled with a host of innovative features, including a live streaming facility that keeps you in touch with the latest horse racing action from around the world.
The final string to UBET's bow is one that every punter should take note of: BET+. Instead of throwing a series of generic promotions and bonuses, UBET has worked hard to create a loyalty system that rewards customers based on their betting activity. Professional punters will love this system because it means more value and lower risk, while novices will enjoy the fact they can earn a few free bets during the course of the betting career.
UBET was designed to consolidate the Tatt Group's assets and bring the company in line with modern betting trends and it's done that with a high degree of success. Seasoned bettors will have more than enough value to keep them in the black and novices will find their experience both welcoming end entertaining.
To become a member of UBET and enjoy a modern betting experience, simply follow our sign-up link and create your first account today.