Find out how you can bet on tonight's BBC Sports Personality of the Year Award ceremony, with one of the six-name shortlist taking home the prize.
We're just hours away from finding out who will be taking home the 2025 Sports Personality of the Year award, and there are six possible names to receive the honour.
Team GB star Keely Hodgkinson won in 2024 after winning gold in the 800m at the Olympic Games in Paris, and there are some huge sporting stars up for the award this year.
Following his triumph at The Masters, golfer Rory McIlroy is the bookies' favourite after becoming the first European to complete the career grand slam, while F1 world champion Lando Norris and England Lioness Chloe Kelly are also well in the running.
With betting interest peaking for this award, now is the perfect time to get involved by taking advantage of the latest offers and Sports Personality of the Year award odds.
Below are details on how you can claim the best sign up offers and earn some free bets to use on SPOTY, as well as the latest odds on this year's winner!
Best Sports Personality of the Year Award Sign Up Offers
New customers can take advantage of the following offers from some of the top UK bookmakers to earn some free bets ahead of tonight's SPOTY ceremony. Follow the steps to claim yours.
Paddy Power Sign Up Offer: Bet £5, Get £30 in Free Bets to use on Sports Personality of the Year 2025
New Paddy Power customers can claim £30 in free bets when signing up and betting just £5! Follow the steps below to claim:
- CLICK HERE to open your new Paddy Power account using promo code YSKAST
- Deposit a minimum of £5 via cards or Apple Pay
- Place a qualifying bet (minimum stake £5) on any market, at odds of at least 1.50 (1/2)
- Your £30 sports free bet will be awarded after your qualifying bet has settled
Paddy Power
- Trusted parent company
- Industry leader in promotions/marketing
- Competitive pricing
William Hill Sign Up Offer: Bet £10, Get £40 in Free Bets for SPOTY
William Hill's sign up offer gives new customers the chance to claim £40 in free bets when they bet £10! Use promo code 'G40' to get your bonus for the Sports Personality of the Year 2025:
- CLICK HERE or on the offer button below to register for a William Hill account and enter the promo code ‘G40’
- Deposit a minimum of £10 in your account
- Place a bet with a minimum stake of £10 at odds of 1/2 or greater on any market
- Once this bet settles, you will receive £40 in free bets credited as 4 x £10 denominations which can be used on any market
William Hill
- Solid in-play betting service
- Cash-in option to help increase profitability
- Excellent reputation within the UK betting-industry
Betfair Sign Up Offer: Bet £10, Get £50 in Free Bets for Sports Personality of the Year 2025
New Betfair customers can use promo code ZSKAON when creating their new account to get £50 in free bets to use on the BBC Sports Personality of the Year 2025! Complete the steps below to claim:
- CLICK HERE to open your new Betfair account using promo code ZSKAON
- Deposit a minimum of £10 using a Debit card or Apple Pay
- Place a minimum £10 bet on the Betfair Sportsbook
- Once your bet settles, your account will be credited with £50 in free bet builders thanks to the Betfair sign up offer
Betfair Sportsbook
- Very strong sign up offer
- Flush and fast app available on both iOS and Android
- Extensive betting content site via betting.betfair
Sky Bet Sign Up Offer: Bet 5p, Get £40 in Free Bets for SPOTY 2025
Sky Bet is offering new customers the chance to claim a very generous £40 in Free Bets with their latest sign up offer. All you have to do is bet 5p and the bonus will be yours! Follow thus giude to claim yours:
- CLICK HERE to sign up and create your new Sky Bet account
- Deposit a minimum of £5 using Cards or Apple Pay
- Place a minimum of £0.05 as your first bet on a single or each way bet on any Sky Bet market at odds of 1/1 or greater
- Once your qualifying bet has settled, you will receive 4 x £10 free bet tokens to use on SPOTY
Skybet
- 24/7 live chat support
- Some of the best price boosts in the market
- Intuitive user experience
Ladbrokes Sign Up Offer: Bet £10 on Sports Personality of the Year, Get £40 in Free Bets
Ladbrokes is also giving new users a huge offer with £40 in free bets up for grabs. Bet £10 after signing up to see the bonus hit your account in time to use on any market! Follow the steps below:
- CLICK HERE to create your new Ladbrokes account
- Deposit £10 using a Debit card or Apple Pay
- Place a minimum £10 qualifying bet on any sports market
- Within minutes, your account will be credited with 4 x £10 free bets
Ladbrokes
- Wide range of markets available such as sports, virtuals, politics etc.
- Flush and fast app available on both iOS and Android
- Licensed by the UK Gambling Commission
Sports Personality of the Year Odds 2025
The odds suggest McIlroy is the favourite to win this year's award, closely followed by Norris and Kelly. Find the latest odds below for the 2025 Sports Personality of the Year winner:
| Nominee | Best Odds | Implied Probability |
|---|---|---|
| Rory McIlroy | 8/13 (Sky Bet) | 61.9% |
| Lando Norris | 7/2 (Ladbrokes) | 22.2% |
| Chloe Kelly | 5/1 (William Hill) | 16.7% |
| Luke Littler | 28/1 (Virgin Bet) | 3.4% |
| Ellie Kildunne | 50/1 (Coral) | 2% |
| Hannah Hampton | 125/1 (AK Bets) | 0.8% |
These odds were last updated at 9am on Thursday, December 18.
What Time is Sports Personality of the Year 2025?
BBC Sports Personality of the Year 2025 will be broadcast live from MediaCity, Salford on Thursday, 18 December, with the winner announced during the show airing from 7pm to 9pm on BBC One and BBC iPlayer.
Who is Favourite to Win the Sports Personality of the Year?
In 2025, Rory McIlroy is the current favourite to win the Sports Personality of the Year award. You can get best odds of 8/13 with Sky Bet for him to win.
