The 6 ft 8 South African has received three times more bets than Novak Djokovic.
Kevin Anderson is being heavily backed win the ATP World Tour Finals ahead of odds-on favourite Novak Djokovic.
The world number six is still available at a juicy price of 16/1 to win the end of season event, and has received 53.7% of bets over the last seven days. That’s more than ten times as many as the legendary Roger Federer in the same time frame, who is available at 11/2.
Anderson was the most popular bet in the lead up to the tournament, and put smiles on the faces of those who backed him yesterday with an opening victory against Dominic Thiem. The win saw him cut from 28/1 to as short as 12/1.
Elsewhere Kei Nishikori got off to a flying start with a straight sets win over Federer, and is the next most backed other than Anderson in the last 24 hours. The win saw the Japanese player cut from 22/1 to as short as 9/1.
Oddschecker spokesman, George Elek: 'The big South African has had the best season of his career reaching this first slam final at Wimbledon in July.
A title win indoors in Vienna recently has set him up for a tilt at the end of year tournament and he will be extremely difficult to break serve against this week.'