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18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. www.gambleaware.org #ad
£30 OFFERGet £30 in free bets when you deposit & bet £10
18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. www.gambleaware.org #ad
Valid Today
June 22, 2026
William Hill Cheltenham Offers & Free Bets
The Cheltenham Festival is getting ever closer, and as always, is set to be one of the top betting events on the sporting calendar. William Hill is one of the top UK bookmakers and will once again position itself as a key player for the 2026 festival. Cheltenham attracts hundreds of thousands of punters each year, with many more tuning in around the world for four days of top-class horse racing action.
William Hill is a premier bookmaker in the UK and is a longstanding name in the gambling sphere, making it one of the best places to be for Cheltenham Festival betting. Each year, William Hill rolls out some huge offers and promotions for horse racing fans. This includes offers for new and existing customers, ensuring there is plenty to take advantage of for everyone.
Be sure to bookmark this page to ensure you are kept in the loop with the latest William Hill Cheltenham info for 2026, as we will be updating this page with the latest information before and during the festival.
William Hill Cheltenham Sign Up Offer - Bet £10, Get £40 in Free Bets
William Hill have gone big with their Cheltenham sign up offer, as new customers can get £40 in free bets when they wager £10! This is a very generous bonus for Cheltenham betting and could lead to some big wins. You can find out more about how to claim this offer, and details about the terms and conditions on this page.
How to Claim the William Hill Cheltenham Sign Up Offer
If you’re looking to claim William Hill’s Cheltenham sign up offer it is a quick and simple process. Simply follow these steps to claim your William Hill sign up offer and claim a generous £40 bonus for the festival:
CLICK HERE or select the ‘Claim Now’ button on this page to go to the William Hill sign up offer page
Register a new William Hill account by entering all the necessary information, and using the promo code 'G40'
Deposit and place a qualifying bet of £10 on any Cheltenham Festival market at minimum odds of 1/2
William Hill will then credit you with your free bets, which come in the form of 4 x £10 free bet tokens
William Hill 2026 Cheltenham Promotions Explained
The following promotions can all be found right now from William Hill for the 2026 Cheltenham Festival. You can find out what each offer is and how to claim or take advantage of them below.
2x Epic Boosts every day of Cheltenham
William Hill is offering price boosts across each day of the festival, to help you win bigger! These two price boosts will be available on the Cheltenham page and can be backed from 08:00 (UK time) for the first Epic Boost, and 13:30 (UK time) for the second Epic Boost, each day.
The latest William Hill Epic Boosts are as follows:
Any Fav to Win - Was 1/6, Now Evs
Lossiemouth To Finish In The First Three - Was 1/4, Now Evs
Extra Place Races at Cheltenham
William Hill provides added value for each way bettors by offering extra places on select races. This means that you will still see a win if your selection finishes outside the standard number of places with William Hill. The races that William Hill is offering extra places on day one at Cheltenham are:
14:40: Fed Winter Handicap Hurdle - 5 Places
15:20: Ultima Handicap Chase - 5 Places
16:40: Sun Racing Plate Handicap Chase - 5 Places
Cheltenham Festival Price Boosts
William Hill provides daily horse racing price boosts, and they will be doing this for Cheltenham. You can back these selections at boosted odds for day one:
Old Park Star to Win by Over 3 Lengths (Supreme Novices Hurdle)
Mighty Park To Win By Over 3 Lengths
Mullins Double - Mighty Park (1:20 Chl) & Kopek Des Bordes (2:00 Chl) Both To Win
JP McManus Double - Mighty Park (1:20 Chl) & The New Lion (4:00 Chl) Both To Win
Top Prices at William Hill
as verified by at at oddschecker, William Hill offered the most top prices in 2025 versus other major bookmakers for the Cheltenham Festival last year. This means we should be seeing more great prices for 2026!
Non-Runner No Bet
As of February 3, 2026, William Hill became the latest bookmaker to add Non-Runner Money Back markets for the Cheltenham Festival. Their Non-Runner No Bet policy is valid for all 28 Cheltenham Festival races for 2026, meaning you'll get your stake refunded if your selected horse does not compete, making it a popular feature for those betting on ante-post markets, where odds are often more favourable well ahead of the festival.
Many horses are often entered into multiple races at Cheltenham with the final priority race remaining uncertain until much closer to the event itself. This policy gives insurance to the bettor and provides more flexibility when betting.
Cheltenham Festival Betting Markets at William Hill
William Hill delivers a wide variety of betting markets for the Cheltenham Festival. From win markets to each-way, let’s examine some of the most popular William Hill Cheltenham markets below:
Win Markets
The classic market for the Cheltenham Festival and horse racing in general. As you’d expect, William Hill will be offering the straightforward and easiest market to understand for the four-day event. All a bettor has to do is pick the horse they expect to win the race.
Each Way Markets
The more flexible option for Cheltenham Festival bettors, William Hill provides numerous each-way options for the races, allowing punters to back horses to not just win but place in the top positions which the bookie is paying out on.
Accumulators, Multiples Markets
Accumulators and multiples are high-risk, high-reward betting markets but are some of the most lucrative at the Cheltenham Festival.
Forecast, Tricast Markets
Another exciting way to win big with your free bets at Cheltenham Festival is in the forecast and tricast markets. Forecast and Tricast markets allow you to predict the exact finishing order of horses in a race, offering the potential for higher returns. A Forecast bet involves selecting the horses you think will finish first and second in the correct order. A Tricast goes a step further, requiring you to predict the first, second, and third places in exact order. These bets are popular during the Cheltenham Festival, where competitive fields make for exciting and often rewarding outcomes.
Special Markets
William Hill normally feature an array of specials that you can choose from during the Cheltenham Festival. These will become clearer nearer the time, but may include Prestbury Cup odds, Top Trainer, and Top Jockey.
Cheltenham 2026 Schedule & Key Races
The Cheltenham Festival is one of the biggest events in the racing calendar, taking place over four thrilling days in March. Each day features seven top-class races, bringing together the best horses, jockeys, and trainers from across the UK and Ireland. The action builds toward the prestigious Cheltenham Gold Cup on the final day, the festival’s ultimate highlight. Here are each of the day’s races at Cheltenham in 2026:
William Hill has long been a favourite among Cheltenham Festival bettors thanks to its combination of trusted service, competitive odds, and generous racing offers. Each year, the bookmaker enhances the excitement of Cheltenham week with a range of daily promotions, price boosts, and extra places across key races.
Punters also appreciate the William Hill app, which makes it quick and easy to place bets, stream live races, and access in-play markets from anywhere. The platform’s user-friendly interface, reliable live odds, and comprehensive race coverage ensure you never miss a moment of the action.
Responsible Betting
Cheltenham Festival week is one of the most exciting times in the racing calendar, but it’s important to always bet responsibly. Set limits, stay in control, and only wager what you can afford to lose.
William Hill and all licensed bookmakers promote responsible gambling and provide tools to help you manage your betting activity. If you ever feel that gambling is becoming a problem, support and advice are available through BeGambleAware.org or by calling the National Gambling Helpline on 0808 8020 133.
