bet365 customers have been paid out a huge 30m across the opening 11 days of the 2026 World Cup, thanks to the bookmakers ‘Sub On Play On’ promotion.
In the modern game, substitutes or 'finishers' as they are now being called are becoming increasingly more important, with this being no different at the 2026 World Cup.
We've already seen some huge impacts off the bench during the tournament, most notably Deniz Undav for Germany, who is quickly becoming a super sub with 3 goals and 2 assists without starting a match.
Not to mention Marcus Rashford's goal after being brought on for Anthony Gordon during England's opening 4-2 victory over Croatia.
That's why bet365 has already paid out 30m via it’s ‘Sub On Play On’ promotion over the first 11 days of the 2026 World Cup, which outlines the importance of this feature for punters. Check out how you can get involved below.
Sub On Play On Rules
If you would like to get involved with this feature, here's an explanation of how bet365's 'Sub On Play On' promotion works:
- Place a bet on a player market with the Sub On Play On icon
- If your selected player is substituted, your bet will roll over to their replacement, with no change in odds
- If the substituted player meets the bet requirement, we’ll settle your selection as a winner
What markets are eligible for 'Sub On Play On'?
Sub On Play On is available on any market which displays the Sub On Play On icon. The list of markets include the following, where available:
- First Goalscorer
- Last Goalscorer
- Anytime Goalscorer / To Score at Any Time
- Next Goalscorer
- To Score Two or More Goals / To Score 2 or More
- To Score Three or More Goals / To Score a Hat Trick
- Score with a Header
- Score from Outside the Box
- 1st Player Booked
- Player to be Booked
- Player to be Sent Off
- Player Assists
- To Score or Assist
- Player Shots on Target
- Player Shots
- Player Tackles
- Player Fouls Committed
How to Claim £30 in Free Bets for the World Cup thanks to bet365
Sign up with bet365 for the 2026 World Cup to receive £30 in free bets to use throughout the tournament, plus get involved in the ‘Sub On Play On’ promotion! Find out how to redeem through the steps below:
- Click the offer button to open your new bet365 account using promo code 'ODDSCHECK'
- Deposit a minimum of £10 using Cards or Apple Pay
- Place at least a £10 qualifying bet at odds of 1/5 (1.20) or greater on any market
- Once your bet has settled, you will get £30 in free bets thanks to the bet365 sign up offer
